Big numbers have altered our perception of value

Due to the ever increasing numbers found in follower counts, subscribers etc. it now feels that to have "an impact" you must have more than 100k people looking at your content, if not more. I currently have 20 subscribers to my blog, 3 subscribers on my YouTube channel and 1 subscriber on Substack. Doesn't sound like a lot. But imagine all 24 of those people sat watching you type away at a new blog post, or sit behind the camera as you film your next video. If I'm honest, I'm writing this in bed and the idea of having 24 people stood watching me tap away on my laptop leaves me feeling more than self conscious.

If you calculate the average number of lives a doctor saves based on direct impact in the UK you'd reach a number somewhere between 70 and 90. To put my earlier numbers into perspective, the current number of people accessing my content would (on average) make up only one third (roughly) of a doctors sum total of lives saved over an entire career. And lets be honest, typing a few words every few days is far easier, simpler and less stressful than completing medical school, seeing patients suffer in pain and face more NHS cuts.

All of this is to say that whether you create content or not, you have an impact on people's lives. Your actions affect other people on a daily basis without you even realising. Stop losing sight of the impact you have just because you don't have hundreds of thousands of people watching everything you do.